Intelligence Analysis for Business is a two-day course designed to provide business professionals with insights into intelligence analysis, and demonstrate how the methods used in the intelligence profession can be advantageous in the corporate world. It applies analytic insights from national intelligence and law enforcement to the world of business. 

After looking at the financial crisis of 2008 as an intelligence failure, the course deals with subjects such as problem definition, data assessment, cognitive traps, and generating hypotheses and scenarios. These techniques can help businesses assess markets, understand competitors, and protect sensitive information from foreign intelligence services, among other things.  Throughout, both systematic and creative methods for dealing with problems are considered. 

Course Objectives:
At the end of this course, participants will have a greater understanding of the methods used in intelligence analysis, and how these techniques can be applied effectively in their own professions. Participants will be better equipped to:

• Recognize key mistakes made in business analysis
• Structure analysis to reduce instances of error
• Understand customer needs and competitor strategies

Who Should Attend: Business professionals, especially those in business development and marketing fields
Length:Two (2) days
Instructor(s): Dr. Timothy Walton

Submit your registration request form here.